Exhibitus Wins Hermes Creative Awards
Hermes’ Honors Demonstrate Exhibitus’ Experiential Marketing Agency Expertise
Exhibitus is excited to announce that Exhibitus have been honored with a Platinum, a Gold and an Honorable Mention in the Hermes Creative Award Program. Categories for these honors include interactive brand experiences and event marketing.
“Congratulations to Fluidra, AGCO, and NAPA. Exhibitus is privileged to partner with these three highly-respected brands, designing and delivering experiences that connect audiences in meaningful ways," said Brad Falberg. "Winning a Hermes award speaks volumes about the culture of creativity that thrives within each of these companies. We look forward to our continued collaboration to craft impactful and memorable brand experiences for these innovative market leaders."
Fluidra
Platinum Winner 2025: Interactive Brand Experience
Fluidra owns many of the most recognized brands in the global pool industry. From residential to commercial pools, pool equipment to automatic pool cleaners, fire features to pool covers, and LED pool lighting to connected products, the company’s commitment to innovation and sustainability is recognized around the world.
To engage both domestic and international dealers as they enter the company’s service and support center in Atlanta, Exhibitus designed and created interactive displays and video walls that emphasize Fluidra’s mission in three areas of customer engagement: entertainment, clean water, and sustainability. To view the execution of these themes, click here.
AGCO’s Customer Experience Center: The Fendt Lodge
Gold Winner 2025: Interactive Brand Experience
Opened in May 2024, The Fendt Lodge, located in Jackson, Minnesota, serves as AGCO official North American home for the Fendt brand. The facility includes a Fendt history center and serves as the brand's hub for dealer training, sales meetings and brand celebrations as well as introducing farmers and visitors to Fendt's unique brand values, product innovations and test track driving opportunities.
The Lodge's grand opening was celebrated over two days, including an insider's preview on April 30, 2024 that highlighted longtime Fendt farmer-customers, dealers and AGCO employees. The
May 1st ribbon-cutting ceremony attracted an impressive crowd of state and local officials, national and local media, AGCO leadership and employees. Attendees were treated to tours of the new facility, comments from dignitaries, lunch, live music and guided tours of the Jackson manufacturing factory.
NAPA JA BizTown Takeover
Honorable Mention Winner 2025: Event Marketing
NAPA Auto Parts is America’s largest network of automotive parts and care with thousands of auto parts stores and auto care and collision centers. Catering to target audiences across the nation, NAPA delivers quality parts and knowledge to help automotive service professionals, do-it-yourselfers and everyday drivers keep their vehicles running safely and efficiently. To reach their audience amongst the key demographics of experienced auto technicians and recent graduates of technician programs, from retail stores with branded interiors to experiential marketing events, Exhibitus has crafted brand engagements that entice all customers and prospects.
NAPA is igniting early career interest in the automotive industry by participating in an immersive learning experience in the Junior Achievement (JA) BizTown at Discovery High School in Lawrenceville, GA. Students participate in a simulation of post-high school life where they learn financial literacy, civic duties, business prowess, and life lessons from community volunteers. In addition, companies like NAPA explain career opportunities in their respective industry that do not require a traditional four-year college degree.
BizTown is a collection of store-like spaces with branded storefronts designed to draw attention to each participating company. In the NAPA store, students can explore skills needed for a successful career in the automotive industry. Experiential marketing agency, Exhibitus, designed and fabricated NAPA’s branded interior where demonstrations and learning exercises were held. To view the experiential marketing features included in the NAPA store, click here.
Exhibitus
Exhibitus is an award-winning experiential marketing agency offering strategy, environment design and fabrication, innovative engagements, and event measurement programs. Driven by the philosophy that ‘Design Matters’, our experiential marketing programs connect, engage and inspire audiences.
Headquartered in Atlanta with offices in Boston, Chicago, Phoenix, New York and Orland, Exhibitus’ clients include Acuity, AGCO, ConvaTec, Georgia Pacific, Delta TechOps, Flock Safety, Lexus, Mimaki, Sandvik, Snowflake, Toshiba and Unifi. For more information, go to: www.exhibitus.com