Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, and producer of EXHIBITORLIVE, is excited to announce the addition of four new executive hires.
"As we continue to reimagine Exhibitor Group, I am pleased to announce that we have added four industry professionals to the team," said Dan Raynak, president of Exhibitor Group. "Collectively, they will help us to continue to Modernize, Digitize, and Globalize the brand by working closely with exhibit houses, industry suppliers, and corporate marketers."
The four new team members are:
Lauren Johnson, Director of Sales
Dana Baldwin, Account Executive
Jolene Ihle, Director of Business Development
Stephanie Gibbs, Executive Director, CTSM
Lauren Johnson will lead the sales team and will work closely with EXHIBITOR's clients to develop custom advertising and sponsorship opportunities. She previously worked for Louisville Tourism selling citywide conventions and trade shows, working closely with key partners in the exhibitions industry. Johnson is CEM certified and is a graduate of the University of Kentucky in Integrated Strategic Communication.
Johnson’s first move was to add Dana Baldwin to the sales team, where they will work to meet the advertising and promotional needs of our clients. Baldwin previously served as National Sales Manager at Louisville Tourism, and she earned a bachelor's degree in Business Administration from the University of Louisville College of Business.
Jolene Ihle joins the team as Director of Business Development. Ihle will work to expand our outreach and develop relationships with marketing professionals who are seeking continuous learning at EXHIBITOR's educational conferences, including EXHIBITORLIVE, EXHIBITORFastTrak, and EXHIBITOR eTrak. She previously served as Director of Business Development for Entourage Events Group, Inc., and is a Steering Committee Member for the MN Events Coalition. She is a Certified Digital Marketing Professional.
Stephanie Gibbs, a graduate of the Certified Trade Show Marketer (CTSM) program, will assume the role of Executive Director of the CTSM program. Gibbs previously served as Client Services Manager at Star Exhibits & Environments and Customer Service Manager for myBackyardStudio. Prior to that she was an Event Specialist for Merrill Corporation. Gibbs graduated from St. Cloud State University with a bachelor's degree in Marketing, Travel and Tourism, and she earned CTSM certification in 2014.
"Exhibitor Group is a client-centric organization, and everything we do is intended to deliver value and expand the ROI for our clients," added Raynak. "We are excited to add four experienced professionals to help us take the next steps towards industry-wide growth."
About Exhibitor Group
The leader in trade show and corporate event marketing education, Exhibitor Group publishes EXHIBITOR magazine, an award-winning publication featuring best practices in trade show marketing. EXHIBITOR's learning events include: EXHIBITORLIVE, The Conference and Exhibition for Trade Show and Corporate Event Marketing; EXHIBITORFastTrak accelerated learning conferences; and EXHIBITOR eTrak, professional online learning. Exhibitor Group is also the founder of CTSM (Certified Trade Show Marketer), the industry's only university-affiliated professional certification program. Learn more at www.ExhibitorOnline.com.
