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Program

December 4-6, 2019
J.W. Marriott Starr Pass in beautiful Tucson, Arizona


Wednesday, December 4th


7:00 AM to 1:00 PM

Morning Outdoor Events

 

Annual EDPA Golf Open Scramble

(Separate fees apply.)
 

International Tennis Tournament

(Separate fees apply.)
 

Jeep Eco-Tour

(Separate fees apply.)


2:30 PM to 4:30 PM

Management Issues Forum

As our industry evolves, our businesses must adapt.  Opportunities abound but so do the challenges. ACCESS 2019 kicks off with an interactive forum for C-level attendees to discuss the issues we all face by taking advantage of these new opportunities and overcoming the challenges.   Your participation is key, so come prepared to talk about the things that are keeping you up at night.

Moderator: Dan Serebin, CFO, Derse


2:30 PM to
4:30 PM

Creative Issues Forum

Is experiential engagement a real thing or just a buzzword? How can we implement “design thinking” in our dialog with clients? Design Issues Forum takes on these questions and more, delving into the changing nature of face-to-face marketing and the strategy that should drive it. Our clients—and their customers—have expectations that we can help them clarify while we partner with them to make the engagement real and the experience memorable.

Come to this session prepared to share best practices—or to look for ways to enliven your creative offerings.

Moderator: Stephen Ross, VP Creative, Access


4:30 PM to
5:30 PM

First Timers' Meeting and Reception

Welcome to EDPA ACCESS! We’re glad you’re here, and in addition to growing your business and sharing your experience with other attendees, you probably have some questions. This reception is designed specifically to answer your questions, explain our programs, and help you make the most of your time and your association. Board members will be on hand to give you suggestions for education that is most relevant to you and your company.


Supplier Showcase Preview /
Welcome Networking Reception

Members do business with members: It’s the EDPA way! Visit potential partners in their exhibits at the Supplier Showcase. Start conversations that will help build your business—and that of other EDPA members.

5:00 PM to
7:00 PM


7:00 PM to 8:00 PM

Opening Keynotes #1 and #2:
To Be Announced (TBA)


Welcome Reception & Dinner

8:15 PM
to 10:00 PM


Thursday, December 5th


Breakfast / State of the Association

Fuel up for the day as you hear our current president, Dave Flory, tell you about where EDPA is today—and where it will be tomorrow. This is your chance to learn about all the EDPA initiatives and make a decision about how you can become involved.

8:00 AM to 9:00 AM


9:00 AM to
10:00 AM

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Morning Keynote #3:
Don Neal

A seasoned marketing advisor, author, speaker and entrepreneur, Don is pioneering a new approach to the most powerful media platform—live media. Don believes that live media is the original social media and the medium that has the greatest influence on human behavior.

Don founded 360 Live Media to be an association accelerator. His full-service agency is focused on helping organizations achieve greater levels of success with new approaches to member research, annual meeting and trade show reinvention, and organizational branding.

During his storied career, Don has served as the CMO at Fortune 100 insurance brand Marsh McLennan, as a marketing and advertising executive on Madison Avenue with Omnicom’s Rapp Collins agency, as the CEO of Focalpoint Marketing and as the co-founder of Hallmark Cards Loyalty Group.

Don has been an adjunct graduate professor of marketing and branding at Georgetown University. He also served as Chairman of the Board of the Catalogue for Philanthropy and is an active member of the association community.


Supplier Showcase

There’s no way you were able to visit all the exhibits in the Supplier Showcase last night. Here is another chance for you to see what other members offer that will help you delight your customers.

10:00 AM to 11:30 AM


Networking Luncheon:
Future Workforce & University Affiliations

11:30 AM to
12:30 PM


 

MANAGEMENT TRACK

12:45 PM to
1:45 PM

Industry Issues Dialogue:
Don’t Kill Your Golden Goose –
Protect & Perpetuate Your Business

Presenter: Angela Adams, Accountant, Author


2:00 PM to
3:15 PM

CFO Roundtable

Our businesses are transforming!  We are increasingly delivering comprehensive experiential engagement solutions rather than architectural-based designs and builds.  As the value chain changes to meet this transformation, so must our financial thinking.  Our old financial models are no longer meeting our needs. Be part of a candid, causal and real conversation about this necessary financial revolution and how our role as financial leaders is changing.

Moderator: Dan Serebin, CFO, Derse


3:30 PM to
4:45 PM

Option A: Women in Exhibitions

Option B: TBA


 

CREATIVE TRACK

12:45 PM to
1:45 PM 

Creative Session:
TBA


2:00 PM to
3:15 PM

Creative Session:
TBA


3:30 PM to
4:45 PM

Creative Session:
TBA


4:00 PM to
5:00 PM

Supplier Showcase

There’s no way you were able to visit all the exhibits in the Supplier Showcase last night. Here is another chance for you to see what other members offer that will help you delight your customers.


Free Time

5:00 PM to
6:00 PM


VIP Reception
(EDPA Foundation Grantors Reception)

This reception acknowledges the contributions of the EDPA Foundation Grantors, companies, who support the work, both personally and financially, of the EDPA Foundation.

6:00 PM to
6:30 PM


6:30 PM to
10 PM

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Not-So-Silent Auction & Presidents Gala

Our Not-So-Silent Auction kicks off the Thursday evening festivities with the chance to do some holiday shopping. But the auction is part of a mission. It feeds the EDPA Foundation which provides scholarships to the next generation of industry families, supports universities that prepare future exhibit professionals, and gives financial assistance to our colleagues in a time of need.

The Gala Reception, which follows the auction, is a celebration of what EDPA and its members have accomplished throughout the year. In addition to an unforgettable dinner, the Gala features awards presentations, recognizing the excellence of the work that makes our members shine—and that keeps our clients choosing to engage in face-to-face experiences.


10 PM to
12 AM

Presidents Gala Afterparty


Friday, December 6th


9:00 AM to 9:30 AM

Breakfast


9:30 AM to
11:00 AM

State of the Industry
Interactive Data Session


11:30 AM to
12:30 PM

Closing Keynote: 
TBA


Roundtable Discussions / Networking Lunch

Did you miss out on a discussion of a topic that’s of special interest to you? Our Networking Lunch regroups today.

12:30 PM to 1:30 PM


1:45 PM to
2:45 PM

Strategic/Creative Session:
What's Your Formula?


2:45 PM to
3:45 PM

International Exchange: Learn Key Regional Facts on Exhibiting Globally


4:00 PM to
8:00 PM

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Chapter Challenge

Come out and show your support for the EDPA regional chapters at their annual team challenge. Whether you’re an active chapter participant or just a passive cheerleader, there’s plenty of fun (and cocktails) to go around. Don’t miss this!


ACCESS 2019 program subject to change.