Derse Wins First Place in the EDPA 2007 EDDIE Awards for Marketing Excellence

This years EDDIE Award winners for Marketing Excellence were awarded on November 30 at the EDPA AC\SS EDDIE Awards Luncheon. All winners were in the Multi-Media Category. Multi-Media consist of any combination of print, web, booth, and other mediums. 
This years awards go to Derse in first place, second place goes to Live Marketing, and Blue Telescope in third place. This is Derse’s second consecutive win. Congratulations to our winners!

The EDDIE Award recognizes how well exhibit builders and industry suppliers promote their companies. This awards is all about self-marketing. The judges determined the winners on a point system looking for things like how the target audience is defined, was the measurable goal established, and how was the strategy executed.

We encourage all companies who conduct interesting or creative advertising or marketing campaigns that sell your services to the end user. Awards can be issued in single mediums (advertising, direct mail, exhibit or any other) and for programs that integrate more than one medium.

 

 

 

Enter the EDPA EDDIE Awards for Marketing Excellence

Participants: Members & Non-Members
The EDDIE recognizes how well you, the exhibit builders and industry supplier, promote your company to exhibitors and others in the industry. Show off your best self-promotions, in direct mail, advertising, exhibits, and more. If you're doing exciting, effective self-promotions for your company, this is your chance to show off. Do you do great mailings to exhibitors or powerful ads that tell your story? Is your website fantastic? Do you present a clever or captivating booth at exhibit industry shows? Let's see them!

EDPA membership is NOT required of entrants. Awards will be issued for use of a single medium (advertising, direct mail, exhibit, or any other) and for programs, which integrate more than one medium. EDPA will announce contest winners at the Annual Meeting Awards Ceremony in December. So get your best materials together, and throw your hat in the ring!

How do I Enter?
It’s easy. For each submission, complete an official entry form and a sample of the marketing initiative(s).

Goal	The initiative(s) by which self-promotional marketing effectiveness is measured.
Tactics	Form of self-promotion you selected to fulfill your goal.
Budget	Total expense to implement your tactic(s).
Results	Effectiveness and rate of return achieved.

Mount each sample to a 16” x 20” black mat board. Affix the completed entry form to the backside of your entry.

Please Note: Judges will view the various entries simultaneously so it is in your best interest to ensure a professional quality presentation. Please do not send irreplaceable artwork or materials, as no entries will be returned.

What does it cost?
A non-refundable fee of $95 must accompany your entry in the form of a money order or check payable in US Funds to the Exhibit Designers & Producers Association, or by credit card (VISA, MC, AMEX).

How will entries be judged?
Judging will take place on November 27, 2007 at EDPA’s AC[SS, Annual Conference & Supplier Showcase in Marco Island, Florida.

When will I be notified?
EDPA will announce contest winners November 30, 2007, at EDPA AC[SS in Marco Island, Florida.  Those not attending will be notified the week of December 10, 2007.

What does the winner receive?
EDPA will display the entries at the Annual Conference, announce winners at the award luncheon and present an award to the winning company along with press coverage in the industry’s top publications!

Previous EDDIE Award Recipients

 

General conditions
All entries and accompanying materials are the property of EDPA and will not be returned to entrants. Please duplicate your entry and accompanying documentation, including prints, for your future use. By entering the EDDIE Awards competition, the sender grants EDPA permission without compensation, to reproduce the entered material in any magazine, book, Website or promotional material produced by EDPA.

Entrants agree to be bound by the rules. The judges’ decision is final. EDPA reserves the exclusive right to interpret all conditions in regard to this contest without claim for damage or recourse of any kind.

For further information
Wendy McGar
Exhibit Designers & Producers Association
1100 Johnson Ferry Rd., Suite 300
Atlanta, GA 30342
Ph: 404/303-7310, Fx: 404/252-0774
wmcgar@edpa.com